Privacy Policy for Flower Delivery Hounslow Customers

Introduction

This Privacy Policy explains how Flower Delivery Hounslow collects, uses, stores, and protects your personal data when you place flower orders with us. The policy applies to all customers ordering flower deliveries from Hounslow and the surrounding districts. Protecting your privacy and personal information is a fundamental priority, and we are committed to being transparent about our data handling practices in accordance with the General Data Protection Regulation (GDPR). Please read this policy carefully to understand how your data is handled and your rights under the law.

What Data We Collect

When you place an order for flower delivery, we collect only the personal data that is necessary to process and fulfil your request. The types of data we may collect include:

• Name: Your full name to identify you as the customer.
• Contact Details: Including your delivery address, phone number, and, if applicable, billing address.
• Email Address: Used for order confirmation, updates, and customer support.
• Recipient Details: Name, address, and contact number of the person receiving the flowers.
• Payment Information: Depending on the payment method, this could include partial card details; however, we do not store full credit or debit card numbers. Payment processing is handled securely by our payment processors.
• Order Details: Information about your purchase, preferences, messages to the recipient, delivery instructions, and transaction history.
• Communication Records: Any correspondence or interaction with our customer service, including complaints and feedback.

We do not knowingly collect or process sensitive personal data beyond what is required to carry out your order and to comply with legal obligations.

Lawful Basis for Processing

Flower Delivery Hounslow adheres to the GDPR’s lawful bases for processing personal data. The main reasons we process your information include:

• Contractual Necessity: To process your flower order, deliver products, provide customer support, and manage payments, we must collect and use your personal data.
• Legitimate Interests: We process data to ensure efficient operations, improve services, and, if necessary, communicate with you regarding your order. Our legitimate interests do not override your fundamental rights and freedoms.
• Legal Obligation: Certain data must be processed and retained to comply with legal and regulatory requirements, such as tax or accounting laws.
• Consent: In cases where you opt in to receive marketing communications or promotional offers, we will seek and document your explicit consent. You may withdraw this consent at any time.

Retention of Personal Data

Your personal data will only be retained for as long as necessary to fulfil the purposes for which it was collected, including for the purpose of satisfying any legal, accounting, or reporting obligations. This means:

• Order and delivery information is typically retained for up to seven years to meet audit, tax, and legal requirements.
• Contact information may be retained for an appropriate period where follow-up or customer service is required, or until you request erasure, unless retention is required by law.
• Marketing preferences (if you have opted in) are retained until you withdraw your consent.

After expiry of the relevant retention period, your data will be securely deleted or anonymised so that it can no longer be associated with you.

Data Processors and Third Parties

To provide our services efficiently, we may share your personal data with trusted third-party service providers (data processors) who assist in:

• Payment processing
• Order management platforms
• Delivery logistics and courier services
• Customer support and communication tools
• Bookkeeping and accounting services

All data processors are contractually obliged to process your data in accordance with GDPR, maintain confidentiality, and implement appropriate technical and organisational measures to secure your data. These partners only have access to the information necessary to perform their tasks and are not permitted to use it for other purposes.

We do not sell or rent your personal data to any third parties. Where required by law, we may disclose information to regulatory authorities or law enforcement agencies.

Your Rights as a Data Subject

Under GDPR, you have specific rights regarding your personal data. These include:

• Right to Access: You may request a copy of the personal data we hold about you at any time.
• Right to Rectification: If your data is incorrect or incomplete, you can ask us to correct or update it.
• Right to Erasure: Also known as the ‘right to be forgotten,’ you may request deletion of your personal data where there is no compelling reason for its continued processing.
• Right to Restrict Processing: You have the right to request restriction or suppression of your personal data in certain circumstances.
• Right to Data Portability: You can ask us to provide your data in a structured, commonly used, and machine-readable format, or to transfer it directly to another data controller where technically feasible.
• Right to Object: You have the right to object to processing of your personal data where processing is based on legitimate interests or for direct marketing purposes.
• Right to Withdraw Consent: Where consent is the basis for processing, you may withdraw your consent at any time without affecting the lawfulness of processing carried out prior to withdrawal.

If you wish to exercise any of these rights, please contact us using the channels provided on our website. We may need to verify your identity before fulfilling your request.

Data Security

We take the security of your personal data seriously. We use appropriate technical and organisational measures to protect your information against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. These measures include secure order processing, encrypted payment handling by certified providers, and strict access controls for our staff and third-party partners.

Policy Updates

This Privacy Policy may be updated to reflect changes to our practices or for legal reasons. We will post any updates on this page and, where appropriate, notify customers of significant changes. Please check this policy periodically to remain informed about how we protect your data.

Contacting Flower Delivery Hounslow

If you have questions or concerns about how your personal data is processed, or if you wish to exercise your rights, please refer to the contact details provided on our website. We are committed to addressing your queries and resolving any issues in a timely and transparent manner.